Ever since that game against the Philadelphia Eagles it's been a running joke on how much Seahawks running back, Marshawn Lynch, loves Skittles candy.

Lynch ran for 178 yards on 33 carries including a touchdown and as Lynch was catching his breath on the sidelines, cameras caught 'Beast Mode' housing Skittles and using it like it was gatorade. It's something he's done ever since his high school and college days at Cal, his mother used to feed him the candy.

The tradition lives on as fans now shower him with the candy after touchdowns and games continuing the joke.

So fittingly, Lynch stars in a new Skittles commercial this football season: